I owned localization across Marketing, Messaging, and Customer Services for four direct-to-consumer streaming services: the content that lives outside the app.
It spanned different content types, workflows, source systems, and stakeholders, none of it connected. My job was to make it scale.
Annual run-rate · four-service streaming portfolio
Built the end-to-end system for each, then connected it to its source platform.
No dedicated engineering team: I built the business cases, wrote the PRDs, and brokered the agreements to connect every source system.
I led discovery, requirements, and the business case to launch MT post-editing across support and lifecycle content, twice as fast, with wider coverage.
“She oversees a massive effort and team to ensure localization meets our high standards, an outstanding partner who advocates for her team while finding solutions that align with the greater organization.”
“Your attention to detail is second to none. You always have an eye toward the future, ensuring our decisions and processes were scalable and future-proofed. A true partner and a leader.”
Nominated for the company's Integrity value: “She strives to ensure the product experience meets all of our global audiences' needs… she epitomizes integrity.”